All ViSalus Co-Founders Continue in Leadership Roles and Invest $14.6 Million Stake in Parent Company Blyth, Inc.

Originally posted on PRNewswire on January 13, 2012.

LOS ANGELES, Jan. 13, 2012 /PRNewswire/ – ViSalus, the ultra-premium lifestyle company delivering cutting-edge products via the Body by Vi™ 90-Day Challenge, today announced that Blyth, Inc. has completed the third of a four-phase acquisition of ViSalus.  Under the terms of the acquisition agreement between Blyth and ViSalus, the acquisition payments are based on an amount equal to a multiple of ViSalus’s earnings.  The amount on which the payments are based has increased to over $250 million for 2011 compared to approximately $16 million for 2010.  ViSalus’s sales have increased to $231 million in 2011 from $34 million in 2010.

All three company co-founders, Ryan Blair, Chief Executive Officer; Blake Mallen, Chief Marketing Officer; and Nick Sarnicola, top sales leader, have agreed to stay on with ViSalus in their current roles. The founders personally invested $14.6 million from the proceeds of the acquisition in restricted stock of parent company Blyth, Inc., making them the largest inside shareholders after the Goergen family.

“We believe in Blyth. The Goergens have been like family to us so it only makes sense that we go all in with the Blyth family of companies,” stated Ryan Blair, co-founder and CEO of ViSalus.

“This answers the question as to the future of the founders of ViSalus and Blyth once and for all. We now own a significant stake in Blyth,” continued Nick Sarnicola.

“Our vision from day one was to build a great company that would stand the test of time,” said Blake Mallen, Co-Founder and CMO. “In 2008 we were privileged to become a part of the Blyth Family, and today we are honored to be significant shareholders. What excites me most is the lives we can impact together in the years to come.”

“We are gratified that Ryan, Blake, and Nick are continuing in their ViSalus leadership roles and have an enhanced presence with Blyth,” stated Robert B. Goergen, Blyth’s Chairman of the Board and Chief Executive Officer. “ViSalus’ market model and technology savvy is truly transforming the health and direct selling industries.”

Launched in 2005 as ViSalus Sciences and now known as ‘ViSalus,’ the company provides health benefits from weight loss and fitness milestones, or “Challenges”, to better one’s overall health and wellness. ViSalus’ product Kits support a range of fitness goals: Balance, Shape, Core, Transformation and newly launched Fit Kit and are used by people of all ages focused on creating and maintaining individually defined healthy lifestyle.

Learn more about ViSalus at http://www.visalus.com and http://www.njbodybyvi.com

About ViSalus
ViSalus, headquartered in Troy, MI and Los Angeles, CA, is a leading Health Transformation Company utilizing the direct selling channel to distribute its meal replacement and nutritional supplement products. ViSalus is built around the wildly successful Body by Vi™ 90-Day Challenge, a health challenge that helps people achieve their weight loss and fitness goals. ViSalus is majority-owned by Blyth, Inc.

SOURCE ViSalus

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Wishing you and your family, near and far, a very Happy Thanksgiving! May you be surrounded by all that you are thankful for!

ViSalus Sciences is all about bringing the best minds together with the best science to deliver cutting edge nutraceuticals. ViSalus takes pride in ensuring that everything they do is based on solid scientific research. ViSalus has gathered an excellent scientific team headed by our world-class Science Advisory Board members: Dr. Michael D. Seidman, M.D. & Steven A. Witherly, Ph.D.

In this video,  Dr. Seidman talks about his background and the amazing ViSalus products created in a FDA approved lab.

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• Estimated 4,000,000 lbs lost
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Blake Mallen, CMO, shares ViSalus Sciences‘ 2011 First Quarter Update:

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Hulk Hogan, a fellow promoter of the Body By Vi Challenge, was in Cincinnati, Ohio this past weekend at the Visalus National Success Training Event.

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Take a minute to read & watch the ViSalus stories about women whose lives have changed thanks to the Body By Vi Challenge!

Fibromyalgia ~ Rhonda Lucero ‘s Story

I was in a car accident when I was 21 years old (while playing softball for the University of NE) and I was in excellent shape with only 12% body fat and basically at my prime athletic physique. I suffered nerve damage from the car accident that I believe caused Fibromyalgia throughout my legs and back. I was given a 12% disability rating by my doctors and they told me I would never be able to hold a desk job or basically any job where I was confined to a work place. My car accident was Jan 22nd of 1990. Today I write this note 21 years later symptom free of Fibromyalgia because 5 years ago I started to take the Vi-Pak from Visalus Sciences. For 17 years I suffered from pain and at one point decided to just live with it. I can’t say the vi-pak cured me but I can say that it was the only thing I changed when the symptoms disappeared. It took 60-90 days on the vi-pak to notice.

 

Fibromyalgia ~ Sue Hanna’s Story

Thanks for this. I’ve had fibromyalgia and myofascial pain syndrome for over 15 yrs. That was at a time when no one knew what it was and doctors would not even diagnose. Even today I find there are many massage techs that are not aware of it as well which really baffles me. People don’t understand or are not aware that a hug can cause such distress to one who has it. In all of my research over the years, NUTRITION is key to combat the symptoms. Vi-Pak is an amazing product along with all of the ViSalus Sciences line of products. It works!

Lupus ~ Dr. Deb Cardona’s Story

I have been a Chiropractor for over 20 years. The patented Vi-Pak Total Health and Wellness system is by far the most phenomenal nutritional product I have ever seen and it is creating miracles in my practice every day. I myself have CFS, Hashimoto’s, and SLE. I have previously been on many of the other leading pharmaceutical grade supplements with decent results. However, since taking this product my symptoms have been reduced by at least 50% in less than 3 months! I feel better than I have in years!

Listen to Chiropractor Dr. Deb Cardona who has Lupus, Fibromyalgia, and Chronic Fatigue Syndrome talk about her health and the Vi-Pak.

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Start Your 90 Day Challenge Today!

Theresa Granmoe is Down 100 Pounds!

Theresa Granmoe, from Littleton, Colorado, has just reached her ultimate goal of being a ViSalus™ Century Club Member!  At ViSalus’™ Vitality event in July 2010 Theresa was crowned a Body by Vi™ Champion.  81 pounds lighter, Theresa’s transformation landed her in Hollywood, California to receive her Hollywood Transformation Vacation.   She received the red carpet treatment; Limousines, head to toe pampering, new wardrobe, a night out on the town with founders and management, and so much more!

Theresa’s motivation when she began the Body by Vi™ challenge was to look fabulous for her daughter’s wedding.  As a ViSalus™ Body by Vi™ Champion it’s obvious that her motivation paid off!  When ViSalus™ launched the Century Club at Vitality, Theresa’s next goal was to become a member.

Now she is a Body by Vi™ Champion and the first female ViSalus™ CENTURY CLUB MEMBER! She has lost a total of 100 pounds with ViSalus products!  As a Century Club Member, Theresa will receive a ViSalus™ Century Club Membership pin, $500 in ViSalus™ Sample Packs, and $500 in ViSalus™ Taster Packs to help build her ViSalus™ business.

ViSalus™ sends their biggest CONGRATULATIONS to Theresa Granmoe for reaching her ultimate goal!

Original Posted on ViSalus Sciences Blog on Friday, February 4th, 2011